TEDxAveiro Hominem vs. Machina, which took place on June 24, 2023, promoted a space for reflection on contemporary paradigms. Critec was a silver sponsor of the event and also provided the best technological solutions to guarantee its success.
Purity and singularity guide this identity, label and limited edition pack project. Lótus Premium Gin fuses 18 botanicals in a translucent and crystalline bottle like the mind of Buddha. It is the intersection of the spiritual dimension in a spirit drink.
This rebrand is structutred by several communication pieces that reinforce the brand's new positioning in its Hotel and Events segment. A brand full of stories, transformations, memories of unique days, hospitality and rest. The experience in Eden takes us to a calm place in direct relationship with the imaginary of the primordial garden.
